

Hope Cottage
Hope Cottage is a nonprofit organization originally founded as a children’s home over 100 years ago. Their mission is to find loving families for foster children, aid in adoption, as well as educate and support parents.
Bus Stop Ads
Multiple concepts or variations of bus stop ads for Hope Cottage.
These ads focus on the organization’s urging families to “Foster to Adopt”, providing statistics on the American foster care system.
Billboard Ads
Variations of the final billboard ad concept for Hope Cottage.
This ad carries a simple message to raise awareness of Hope Cottage’s mission to support families to “foster to adopt”.
*This ad campaign is a speculative advertisement. It is a sample of work to showcase graphic design skills and was not commissioned by the company it is about.